Why The New Exposed Lip Kit Wasn't In The Restock

by Melodi Erdogan

Last week Kylie Jenner announced the newest addition to her Lip Kit range, a stunning soft nude shade called Exposed. And just earlier this week, there was a restock of most of the existing shades. But all you Lip Kit fans must be asking: why wasn't the new Kylie Cosmetics Exposed Lip Kit included in the restock? From what we've gathered about this shade in particular and how Kylie Cosmetics handle releases, there may still be some waiting involved. And I don't think that's necessarily a bad thing.

Let's get into the details. Because even though this is speculation and we don't know anything for sure, there are some things we can put together from past Kylie Cosmetics releases and the way this particular shade has been announced that may give some insight into why Lip Kit fans are having to wait for Exposed even after a restock to get their hands on the gorgeous true nude shade.

First off, there's really no telling how much time is going to be between releases and the announcement of a new shade or product, because it's never the same. Jenner officially released the news about her glosses with the music video the day before they went on sale. And then, a few weeks later, she released the Metal Matte Lip Kits with only a few days to prepare before they went on sale. And sometimes, she even releases a few Lip Kits at a time, like she did with the original three Lip Kits, Dolce K, Candy K, and True Brown K, that all debuted back in November. Plus, not all the shades always get restocked and restocks can vary from shade to shade.

On the other hand, Jenner hasn't released a new Lip Kit shade since the Metal Matte Lippies that came out just in time for Coachella, which took place in mid-April. It's almost been a month since a new product or shade has dropped. And since Exposed was exposed (sorry, I had to!) last Thursday, it's only a matter of time before all the makeup obsessed people can pounce on this stunning, unique nude shade.

Even though there's no set time, and even though there's still some waiting to do, it may just be worth it. There's really no knowing what Jenner has in store next for her booming cosmetics brand, because she's surprised fans more than once. Perhaps a new shade will be released along with Exposed? Or maybe there's a brand new formula in the works? Could Jenner be working on a music video for the shade, similar to what she did with her lip glosses? At this point, all we can do is be patient.

If you're still holding your breath until you can call this Lip Kit yours even after it wasn't included in the restock, then you may want to reconsider. Nothing has officially been confirmed, but there's no doubt this evidence shows there may be some more waiting time until Exposed is officially on the market to shop via the webstore. But there may just be another surprise planned with Exposed, so we'll just have to wait and see!

Even though the hashtag #comingsoon that Jenner used doesn't give us too much insight, she's good about releasing exact dates and times for the product launches. So be sure to follow Kylie Cosmetics on Instagram and Twitter for updates. And stay tuned here for more coverage as well. Because Exposed is so unique and pretty, the wait will be well worth it!