Rihanna's Fenty Beauty has been a hit since it debuted back in 2017, and since then, the mogul has launched a ton of other ventures, like her Savage x Fenty lingerie line and her luxury clothing brand Fenty. Her latest, Rihanna's Fenty Skin, launches at the end of the month, and the first three products have been revealed.
Dubbed by the brand as the Fenty Skin Start'rs, the three items are meant to be the building blocks to an easy — but essential! — three-step skin care routine, and are "clean, vegan, and earth-conscious." The first, the Total Cleans'r Remove-It-All Cleanser, retails for $25 and is a two-in-one makeup remover and cleanser designed to give you a deep clean without drying out your skin. The Fat Water Pore-Refining Toner Serum ($28) is another hybrid product, combining a toner and serum that aims to brighten and smooth the skin and prevent shine. Finally, the $35 Hydra Vizor Invisible Moisturizer + SPF is a hydrating SPF 30 sunscreen that won't leave a white cast on the skin and helps improve the look of fine lines and wrinkles over time.
"I wanted the best ingredients, and I didn't want it to cost a lot. Pack it into a product and make it the best of the best, and focus on a very few amount of products that I feel like you need," Rihanna explained in a video. "I believe that's what people deserve. They deserve great product, great skin, and it should not be inaccessible."
If you want to be one of the first to shop Rihanna's eponymous skin care range, visit the site and sign up using your email and phone number to be granted early access on July 29. Fenty Skin launches to everyone on July 31.
Editor's Note: The article has been updated to include the names, prices, and details of the first three products in the Fenty Skin beauty line.