It’s possible that the most star-studded event of awards season will be... the Super Bowl. Celebrities descended upon Las Vegas for the spectacle that was Super Bowl LVIII (and Usher’s Halftime Show).
Among the celebrity attendees was, obviously, Taylor Swift, who flew in from Tokyo, where she had four Eras Tour shows, to support her boyfriend, Kansas City Chiefs tight end Travis Kelce. Naturally, Swift also brought some of her famous friends to watch the game with her and Kelce’s family.
But it wasn’t just Swift and her pals: The stands were packed with big names, including Beyoncé, who joined her husband, Jay-Z, and two daughters as her new album was announced. Kim Kardashian arrived with two of her sisters in tow, one of whom was seated with Justin and Hailey Bieber.
Read on for every celebrity in attendance at the 2024 Super Bowl.
Jay-Z, Blue Ivy, & Rumi Carter
Jay-Z, whose company Roc Nation handles the Halftime Show, made the Super Bowl a family affair by bringing daughters Blue Ivy and Rumi Carter on the field before the game. The only question is... where’s Beyoncé?
Later on in the game, Beyoncé joined her family. She casually sipped water in her suite while her fans were going wild online over her surprise album announcement.
Blake Lively arrived at the Super Bowl with Swift. The two were spotted hugging during a pre-game performance of “America the Beautiful” by Post Malone, Swift’s Tortured Poets Department collaborator.
Swift also brought her friend and “Karma” collaborator Ice Spice to Super Bowl LVIII, introducing her to Kelce’s brother, fellow NFL player Jason Kelce.
Just like in 2023, Paul Rudd made a father-son day out of the Super Bowl, bringing his 17-year-old son, Jack, with him to the big game. Also like last year, the two were supporting the Kansas City Chiefs.
Lana Del Rey
The 2017 Halftime Show performer, Lady Gaga, showed up this year, decked out in a studded letterman jacket to support the San Francisco 49ers. She arrived with boyfriend Michael Polansky, and sat in front of California Governor Gavin Newsom.
After performing at the TikTok Super Bowl Pregame concert, Gwen Stefani rolled up to the big game with her husband, Blake Shelton.
Queen Latifah was spotted in the audience as well. She’s a known Usher fan — she attended his Las Vegas residency for her 53rd birthday in March — so was likely there, at least partially, for the Halftime show.
Kim Kardashian, Khloé Kardashian, and Kendall Jenner were spotted backstage at Super Bowl LVIII heading to a suite. They’re noted Usher fans. Kim has attended his Las Vegas show twice, and the musician stars in her latest SKIMS campaign.
Justin & Hailey Bieber
Justin Bieber was a rumored guest for Usher’s Halftime Show, but as it turns out, he was just in the audience. Bieber was spotted sitting with his wife, Hailey Bieber, and fellow celebrities Ciara, Russell Wilson, and Kendall Jenner.
Ariana Grande & Cynthia Erivo
Wicked stars Ariana Grande and Cynthia Erivo arrived at the Super Bowl together, decked out in custom Wicked-themed sequined jerseys to mark the debut of the film’s first trailer, which aired during the game. They were seen sitting with artist Victoria Monét, who’s collaborated with Grande.