Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
Beauty
10 French Pharmacy Products I Couldn’t Leave Paris Without
The ultimate travel beauty haul.
Nails
The Olive Nail Trend Proves Savory Manicures Are Officially In
Dirty martini-inspired tips, anyone?
Beauty
The Hairstylist Who Defined 'Stranger Things' Hair Bottled Her Secrets
Meet Hindsgaul Hair, the four-part system defined to fight buildup.
Makeup
I Tried Urban Decay's Platinum Blonde Mascara — & I'm Obsessed
It’s anti-clean girl, in the best way possible.
Beauty
Club Kid Beauty Is Messy, Gritty, & Finally Back
Once a form of rebellion in ’90s nightlife, the intentionally bold makeup style is resurfacing on TikTok and beyond.
Makeup
Blue Lip Gloss Is The Secret To A Cool, ’90s-Inspired Makeup Look
The TikTok-viral beauty hack puts color theory to good use.
Nails
8 K-Beauty Nail Trends You'll See Everywhere In 2026
They're bold, glassy, and intricate.
Hair
Hair Feathers Are Back, Bringing 2010s-Era Indie Sleaze Nostalgia
The internet has thoughts.
Beauty
"Project Pan" Is The Anti-Haul Movement Taking Over BeautyTok
It's all about rediscovering what you already own.
Celebrity Beauty
12 Show-Stopping Beauty Looks From The 2026 Critics Choice Awards
Including statement lips, sculptural updos, and metallic manicures.
Skin
Is It Time For Your Yearly Skin Reset?
'Tis the season for in-office procedures — if you're into that sort of thing.
Makeup
Soft Goth Makeup Is This Season's Moodiest Beauty Trend
It's more wearable than you might think.
Beauty
December 2025's Best Beauty Launches Have Your Holiday Glow Handled
Including Rare Beauty's luxe body mousse-to-oil.
Nails
The 10 Most Iconic Celebrity Manicures Of 2025
These nail designs had main character energy.
Celebrity Beauty
2025's Most Dramatic Celebrity Hair Transformations
Including everyone from Keke Palmer to Kate Middleton.
Celebrity Beauty
17 Celebrity Beauty Looks We Screenshotted This Year
Featuring "halo hair," babydoll blush, and more.
Beauty
Choose Your Fighter: The Beauty Debates That Ruled 2025
This or that — beauty edition.
Makeup
Why Makeup Artists Are Obsessed With The "Brown Pencil Theory"
Easiest beauty hack ever.
Fragrance
I Tried The Viral Croissant Perfume Everyone's Talking About
Do you want to smell like a pastry?
Nails
“Wrapping Paper Nails” Are TikTok’s Most Wearable Holiday Mani Trend
Each fingertip will look like a mini present.