Emma Stout
Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
10/10 Recommend
Hung Vanngo's Foundation Ended My Skin Tint Era
RIP to the "I don't wear foundation anymore" personality trait.
Protect The Face Card
A Dermatologist Weighs In On TikTok’s Viral SPF Powder Puff Hack
Sunscreen reapplication that doesn’t wreck your makeup? Yes, please.
Off-Kilter
It's Officially The Summer Of The "Smiddle" Part
The latest hair trend keeps the peace between millennials and Gen Z.
More Is More
Forget Bare Nails — Baroque Manicures Are Back
The maximalist trend brings opulence to your fingertips.
Bleached Brows 2.0
The Ethereal Brow Trend Everyone Can Actually Pull Off
Cosigned by Bella Hadid, Zendaya, and more it girls.
From The Villa
The 'Love Island' Hair Hack That's Taking Over TikTok
All you need is a tube of concealer.
Eye Candy
The Cool-Girl Eye Makeup Trends Taking Over Summer 2026
From smudged liner to frosted lids.
Power Pairing
The Internet Has Decided Flip-Flops Need French Tips
Y2K energy for your feet.
Quick Question
Katie Sturino Is Done Chasing Work-Life Balance
The Megababe founder talks pivoting careers, redefining success, and the power of dopamine dressing.
Beauty Detail
Vittoria Ceretti's Beauty Routine Is Refreshingly Low-Key
The supermodel shares her go-to products and the high-tech recovery tool that gets her through fashion month.
Art Class
Colorful Eyeshadow Is Back With A Soft-Focus Makeover
An expert's guide to nailing the "watercolor eyeshadow" trend.
It's Couture, Honey
Paris Haute Couture Week’s Beauty Trends Were Edgy & Unexpected
Metallics, feathers, and scene kid-approved hair are all the rage.
Beauty Detail
Hunter Schafer Literally Washes Away Her Workday
The Euphoria alum talks fresh skin, thin brows, and her nightly ritual of “shedding” her roles.
10/10 Recommend
Beauty Of Joseon’s Dayscreen Helped Me Shed My SPF Skepticism
It’s equal parts skin care and foundation.
Smooth Moves
TikTok Wants You To Shave Your Legs Like A Tattoo Artist
The viral technique promises a faster, smoother shave.
Sunless Sculpting
The Pro-Approved Way To Try TikTok's Tantouring Trend
For a sculpted look that lasts for days.
Bright Idea
The Secret To Brighter Under-Eyes Isn't Concealer
TikTok is reaching for highlighter to make dark circles look brighter.
Lights Out
The Surprisingly Calming Case For Showering In The Dark
Who needs a spa when you have a light switch?
10/10 Recommend
Olaplex Made A Hair Oil For People Who Hate Hair Oil
I tested the bi-phase mist to see if it could smooth frizz and boost shine — without the greasy finish.
#GabrielleSolisCore
TikTok Is Bringing Back Tuscan Mom Makeup
Get out your bronzer and frosted lip gloss: the early 2000s-era beauty look is trending again.
