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I’m Calling It: These 19 Designer Bags Will Be Everywhere In 2024

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by Alyssa Lapid and Kelsey Stiegman
Updated: 
Originally Published: 
Gucci's Horsebit Chain, Bottega Veneta's Hop, and Ferragamo's Tote Bag (XL).
Photos courtesy of Gucci, Bottega Veneta, and Ferragamo.
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Every gift-giving holiday fashion girlies across the globe hope, wish, and pray they’ll wake up and see that box wrapped with a bow: Gucci, Prada, Chanel, Bottega Veneta, or Loewe. These brands, and more, dominated the fashion scene in 2023, releasing the buzziest bags on the market. And in 2024, they’re continuing the stylish streak.

Gucci’s Horsebit Chain, for example, first hit the streets during September fashion week 2023 and has been gaining traction ever since. Cosigned by Rihanna, Dua Lipa, and more, the padded shoulder bag is already one of the hottest accessories of the year.

Naturally, Prada is also a top contender for “Best Bag,” with their newest launches: the Arqué and the Re-Edition 1987 Two-Handle. Following in the footsteps of the beloved Cleo, the former offers a similar sleek and polished aesthetic, but with a modern crescent shape. The Re-Edition, however, is contrastingly roomy, with its vintage-inspired cubic shape.

The massive bag trend will continue on, with many a luxury brand rising to the occasion. The Loewe Squeeze has already begun dominating algorithms, with its slouchy build and spacious inner. Bottega Veneta and Ferragamo have also released jumbo totes that can hold it all, with the woven Hop and aptly named Tote, respectively.

Peruse these, and more, designer bags that everyone is lusting over in 2024.

Loewe’s Anagram Basket

Loewe took the humble farmers market basket and transformed it into a certified it bag — one that’s been dominating since 2017. Over the last seven years, the brand has been reinterpreting the raffia tote in new colorways, sizes, and logo placements. And in 2024, the style has reached peak popularity.

The latest take is noticeably minimalist — unlike past versions, which featured a massive square of leather with the brand’s logo, the Anagram Basket style features a delicate Loewe anagram embroidered onto the body. The dainty logo and tubular leather straps contrast against the natural materials for a totally modern look. In the city or at the beach, this beauty is the embodiment of chic.

Loewe’s Flamenco

Jennifer Lawrence loves Loewe’s Flamenco Shoulder Bag — and for good reason. The multiway configuration is so versatile, it easily transforms into a wristlet, bucket, top-handle, shoulder, and crossbody bag.

Named after the ruffled skirt flamenco dancers wear (a look mimicked by the drawstring’s ruching), the current iteration is the third take on a Loewe classic. The OG bag was first launched in the ’80s and its second, more popular iteration came in the 2010s. Creative Director Jonathan Anderson’s take, however, is more refined and comes with a gilded chain strap. It’s practically jewelry.

Alaïa’s Teckel Shoulder Bag

We’re only a few months into 2024 and Alaïa has already secured the spot for hottest bag of the year. Their horizontal design single-handedly sparked a trend that’s sweeping the accessory space. As we speak, designers across the globe are elongating their own designs to emulate the Teckel’s iconic shape. Aptly named the French word for Dachshund, it boasts a long, east-west body.

With star power like this, it comes as no surprise that certain Teckel bags are tough to get your hands on — the cherry red coloration, for example, is sold out everywhere. But those willing to pay the price (a cool $2,850) can shop various neutrals, as well as this studded beauty.

Prada’s Re-Edition 1978

A hot new bombshell has entered Prada’s Re-Nylon collection — and she’s going to shake things up. Departing from the compact shoulder bags they popularized, the label recently issued a squared take on the bowler. Squat and boxy, with reinforced leather corners, the spacious bag is a modernized version of Prada’s archival design.

Prada is known for their regenerated nylon, which is made from recycled plastic from landfills, textiles, and oceans. This easy-clean material, plus the spacious sizing (available in both medium and large), make this investment piece a prime choice for the “everyday bag” category.

Miu Miu’s Crochet Pouch

First launched in 2023, Miu Miu’s whimsical Pouch bag quickly emerged as this year’s summer must-have. Bustle’s Senior Fashion Editor Kelsey Stiegman says this style is at the top of her shopping list — and she’s not alone. The rainbow style has been dominating fashion algorithms for months. It’s so sought-after, in fact, the bag is already sold out across most major retailers.

The teeny pouch silhouette is evocative of Y2K’s most popular bags, while the multi-colored crochet stitching feels utterly of-the-moment — especially with the contrasting leather strap. Tough the rainbow iteration is already out of stock, Miu Miu’s red, white, and black version is still very much available.

Acne’s Multipocket

Coquettecore, 2024’s biggest trend, is personified in Acne’s beribboned Multipocket shoulder bag. It comes in several colors, sizes, and materials, including the crinkled cherry patent leather that was all over New York Fashion Week.

Despite the coquettish touches (which include a mini heart charm), the accessory is extremely functional and roomy. It even features side flap pockets for added space and organization. It’s utilitarian, whimsical, and chic — all in one glossy package.

Ferragamo’s Tote Bag (XL)

Though previously considered a fashion ick, “ludicrously capacious” bags are quickly becoming a staple of the style elite. Enter: Ferragamo’s Tote Bag (XL). Released in Fall 2023, the brand elevated the classic, roomy workbag with the addition of artful, wavy sides.

Originally made only in neutral hues, the sophisticated style has since been released in even more colorways — terracotta, maroon, and blue — during the Spring 2024 season. All in supple calfskin leather, no less.

Gucci’s Horsebit Chain

Since its debut on the Fall 2023 runways, the fashion set has fearlessly embraced Gucci’s Horsebit Chain bag. By the following season, virtually every influencer had one and its A-list fan base continues to grow: Rihanna, Dua Lipa, and Dakota Johnson among them.

Part of the Y2K renaissance, the bag is a reinterpretation of Tom Ford’s 2003 design. Like its predecessor, the 2023 version is equipped with an oversized horsebit, the house’s lasting emblem. Where it diverges, however, is the trendy padded shape.

The Horsebit Chain is available to shop in leather, shearling, and Gucci’s signature monogrammed canvas — plus, a range of hues, like neutrals, bold red, and metallics.

Prada’s Arqué

Another ’00s reincarnation, the Prada Arqué has already been seen carried by Emma Watson, Sofia Richie, and Gigi Hadid. The bag is a reinterpretation of the label’s classic hobo style for the modern fashionista.

In sleek leather, the half-moon body offers a minimal look perfect for that “quiet luxury” vibe that has continued well into the new year.

Miu Miu’s Arcadie

The Miu Miu’s Arcadie bag became an instant classic when it debuted in the arm of Gigi Hadid in a June 2023 campaign. The style set — including Sydney Sweeney, Paris Hilton, and Emily Ratajkowski — quickly flocked to the cube-like accessory.

Like the Wander, this boxy, rectangular carrier is available in the label’s iconic matelassé texture, as well as smooth leather options. It comes in two sizes and can go from top handle to crossbody, thanks to a detachable strap.

Bottega Veneta’s Gemelli

Kendall Jenner began sporting Bottega Veneta’s new Gemelli after its Fall 2023 runway reveal. She even starred in the label’s campaign, poshly rocking a canary yellow iteration. Boasting the label’s signature Intrecciato weave, the shoulder bag has a quasi-moon shape with an unexpectedly flat bottom.

Available in three sizes (small, medium, and large), it comes in neutrals and rich, jewel tones. If one key compartment isn’t enough, the woven masterpiece also comes with a detachable tubular arch handle, which contains a zippered compartment of its own.

The Row’s Margaux

Ashley and Mary Kate Olsen’s The Row was synonymous with the “stealth wealth” style, before it even had a name. So when “quiet luxury” became a trend, even more celebs flocked to the brand.

The Margaux bag, in particular, enjoyed a resurgence after being cosigned by the likes of Jennifer Lawrence and Kendall Jenner. The roomy top handle option is an easy favorite of Jenner, who has developed an affinity for gargantuan totes.

Whether in leather or suede, the Margaux comes in several sizes — the 10, 12, 15, and 17, each named after the bag’s length in inches — and a myriad of colors.

Valentino’s VLogo Moon

Despite the theatrics at Valentino’s Spring 2024 PFW show (read: FKA Twigs performing in the dirt), the label’s new VLogo Moon bag made the biggest splash. Between the models on the catwalk and front-row attendees like Florence Pugh and Simone Ashley all clutching the accessory, the accessory was a smash hit.

Playing on the impending crescent trend evidenced clearly by this list, the VLogo will surely gain popularity in 2024. It comes in neutrals, as well as delectable colors like cedar yellow (above). If you want to switch up the look, you can easily transform the bag into a crossbody, a shoulder bag, or — my personal favorite — a wrist bag by interlocking both ends of the gold chain.

Loewe’s Squeeze Bag

If you didn’t catch Loewe’s latest bag making the rounds during Paris Fashion Week, perhaps you’ve seen it slung over the arms of Ratajkowski and Alexa Chung. Released as part of the Fall 2023 collection, the Loewe Squeeze is a slouchy, tote-slash-shoulder bag. Sophisticated and roomy, it’s a stylish commuter’s dream.

Made in buttery nappa leather, the bag has a ruched quality that evokes effortless elegance. The adjustable gold chain strap makes it totally adaptable — it turns into a shoulder, crossbody, or hand-carry bag.

Wondering where it got its name? Look no further than the handle. Per the site, it’s “tactile” and “squeezy,” combining style and play into one functional piece.

Chanel’s Star Handbag

For several seasons, heart-shaped bags have reigned supreme — toted by the likes of Selena Gomez and Margot Robbie’s Barbie. But Chanel’s Cruise 2023 collection heralded in a new kitschy handbag shape that’s sure to dominate the fashion space: the star.

Creative director Virginie Viard, Karl Lagerfel’s successor, embraced the novelty aesthetic with Chanel’s new, celestial-inspired crossbody. Shoppable in black, pink, and a range of metallic hues, this whimsical beauty boasts the house’s unmistakable signature quilting and metal chain.

Bottega’s Veneta Hop

The Bottega Veneta Hop, released in August 2023, is yet another item inspired by an early aughts classic. Creative director Matthieu Blazy took inspiration from the brand’s 2002 hobo style and turned it into what’s sure to be 2024’s it accessory.

Kylie Jenner and Hailey Bieber are both fans of the semi-trapezoidal piece, which comes in the label’s Intrecciato weave. It’s available in three sizes (mini, small, and large) and a bevy of neutral and pastel tones.

Bevza’s Baguette Clutch

Kyiv-based Bevza is a cult favorite among in-the-know celebs. Sophie Turner even wore the label for her Las Vegas wedding. In December, as part of the label’s Spring 2024 collection, the brand released its first-ever line of bags including a tote, shoulder bag, and a slender, briefcase-style clutch.

The clean lines and gold hardware keep it squarely in quiet luxury territory, while the top-handle detail makes it feel of-the-moment. Polished and unexpected, this one is sure to be a hit.

Gucci’s Horsebit 1955

Yep, 2024 is coming up all Gucci. The heritage brand knows how to play to its strengths by paying homage to the classics. So for the 70th anniversary of its famous horsebit hardware, the brand released a kooky, asymmetrical version of the Horsebit 1955.

Both the bag’s shape and its hardware are unbalanced. Released in October 2023 as part of the 2024 Cruise collection, the shoulder bag already counts Billie Eilish as a devotee.

This style is the first to be crafted in Demetra, a new animal-free fabric crafted from 75% plant-derived raw material sources. It comes in neutral leather as well as metallic silver crackle.

Versace Greca Goddess Top Handle Bag

Top handle bags have carved their space as a fashion go-to and will continue to do so in 2024. One such bag is Versace’s Greca Goddess Top Handle. Beloved by the likes of Anne Hathaway, the style was released in Fall 2023 and is sure to be a ’24 favorite.

The accessory is the newest installment in Versace’s Greca Goddess line and boasts the same chain hardware. It comes in smooth leather, croc-effect, and even a metallic gold colorway. Should you get tired of clutching it by hand, it comes with a detachable strap to function as a crossbody.

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