You Heard It Here First

You Heard It Here First

Meet Funner, The Hair Care Brand Bringing Fashion To The Shower

The salon-born brand pairs professional formulas with fashion-world credentials.

By Emma Stout
Beauty

Meet Leaked Labs, The Viral “Lab Sample” Beauty Brand

The Lipstick Lesbians’ latest venture turns product development into a public experiment.

By Emma Stout
Beauty

Onyx Professional Is Giving Foot Care Its Main Character Moment

The cult-favorite drugstore brand is on a mission to beautify your pedi game.

By Emma Stout
Beauty

Meet Iope, The Cult K-Beauty Brand Derms Compare To Skinceuticals

Everything to know about the legacy brand known for its innovative anti-aging formulas.

By Emma Stout
Beauty

The Hairstylist Who Defined 'Stranger Things' Hair Bottled Her Secrets

Meet Hindsgaul Hair, the four-part system defined to fight buildup.

By Emma Stout
Beauty

Savannah James Is Reframing The Clinical Skin Care Convo — Literally

She enlisted the help of Howard University to create inclusive formulas for all skin tones.

By Daisy Maldonado
Bustle Exclusive

DAISE* Is Bringing Joy To Your Self-Care Routine

Meet the fragrance-forward beauty brand that’s about to blow up on TikTok.

By Rachel Lapidos
Bustle Exclusive

Native & Dunkin’ Have Created The Yummiest Body Care Collection

Sweeten up your self-care routine.

By Olivia Rose Rushing
You Heard It Here First

Dua Lipa’s Makeup Artist Just Dropped The Creamiest Lip & Blush Sticks

They deliver the dreamiest flush.

By Olivia Rose Rushing
Beauty

I Smelled Glossier Doux & Rêve Fragrances — These Are My Honest Thoughts

Meet your next perfume obsessions.

By Rachel Lapidos