Bella Gerard

Bella Gerard is a NYC-based fashion editor, style expert and content creator. She is a frequent contributor for The Zoe Report, covering all things fashion from top trends to industry insights. Her work also appears on sites like Bustle, Byrdie, and Fashionista. Prior to starting her freelance journey, she served as StyleCaster's Fashion & Lifestyle Editor. Bella has a degree in English and a minor in Photography from Georgetown University, and received honors for her creative thesis.

When she isn't writing, Bella creates content Hannah Montana-style. She is an industry hybrid — editor by day, influencer by night — and works with a myriad of beauty, fashion and lifestyle brands on partnerships tied to her social media. She is currently a member of the Ulta Beauty Collective, as well as a Lancôme brand ambassador. Other notable beauty partnerships include Sol De Janeiro, Elemis and Kristin Ess. Notable fashion partnerships include Tory Burch, Bloomingdale's, Rakuten, Hill House Home, and NYFW: The Shows. Bella is one of few TikTok tastemakers that can offer an editor's stamp of approval within her content.

You can follow Bella on Instagram and TikTok @bellagerard for vlogs, beauty reviews, and fashion videos posted daily. Or, follow her on Twitter @thebellagerard to see approximately one Tweet per month. Check out her website at bellagerard.net.

Trend Report

8 Summer 2024 Fashion Trends Celebrities Are Already Wearing

I saw Gigi Hadid wearing denim capris, so I bought denim capris.

By Bella Gerard

Trend Report

The 8 Fashion Trends That Will Dominate Your Algorithm This Spring

Gold foil, leopard and lace? Byeeee, quiet luxury!

By Bella Gerard

Trend Report

11 Wedding Dress Trends Brides Will Say “Yes” To In 2024

From cream puff sleeves to courthouse suiting.

By Bella Gerard

10/10 Recommend

TA3’s Viral Waist-Cinching Swimsuits Are 100% Worth The Hype

And the price tag.

By Bella Gerard

I Tried It

My Honest Review Of Target's Spring Designer Collection

Ahead, my honest review.

By Bella Gerard

I Tried It

How To Style The Pillow Accessory Trend

In my Soft Girl era and my soft accessory era.

By Bella Gerard

Travel

11 Ways To Beat Loneliness While Traveling Solo

Where to stay, what to do, how to meet locals, and more.

By Bella Gerard

I Tried It

Aerie’s Curve-Hugging Offline Leggings Will Give You A BBL In Seconds

Aerie really outdid themselves.

By Bella Gerard

Shopping

25 Cute Ski Outfits That Look Hot & Keep Away The Cold

Stylish skiers, your time has come.

By Bella Gerard

Exclusive Interview

Brandon Blackwood Is At The Forefront Of Fashion’s New Guard

A one-hit wonder? As if.

By Bella Gerard

Fashion

4 Chic Outfits To Wear With Loafers, According To A Fashion Editor

The styling limit does not exist.

By Bella Gerard

Shopping

Cashmere Is Cool Again — Here Are The Brands Worth Buying

Plus, the best pieces to shop.

By Bella Gerard

Shopping

14 Fashion Editor-Approved Corsets That *Actually* Work For Big Boobs

No smashed cleavage for me, thanks.

By Bella Gerard

Quick Question

How Gen Z Inspires LoveShackFancy’s Rebecca Hessel Cohen

And why her mom remains the brand’s muse to this day.

By Bella Gerard

Fashion Week

Everything You Need To Know About NYFW’s Spring/Summer 2023 Schedule

Get your street style attire ready.

By Bella Gerard

I Tried It

Thirdlove's Unlined Bra Lifts Like A Push-Up & Feels Like A Bralette

The 24/7 Second Skin Unlined Bra has arrived.

By Bella Gerard

Trend Report

Ironic L.L. Bean Boat & Tote Bags Are Taking Over Fashion TikTok

The cheeky trend is taking off on TikTok.

By Bella Gerard

Shopping

21 Mid-Size Fashion Brands That Have The Chicest Clothing Options

As a petite-but-curvy size 10/12, I fit perfectly into the mid-size range. As a result, I don’t fit perfectly into my clothes.

By Bella Gerard

Shopping

11 Chic Bikinis That *Actually* Fit Big Butts

I’ve got a big butt and I cannot lie — these bikinis are straight-up fire.

By Bella Gerard

I Tried It

Here’s What Happened When I Wore Good American’s Butt Cut-Out Jeans In Public

Some accidental flashing was involved.

By Bella Gerard