Faith Xue
Faith Xue is the Executive Beauty Director of Bustle Digital Group, overseeing beauty editorial strategy and beauty-related special projects across Bustle, The Zoe Report, NYLON, Elite Daily, Romper, Scary Mommy and Fatherly.
Prior to BDG, she was one of the first editors to launch Byrdie and served as the editorial director of the site for seven years, in which she oversaw editorial and brand strategy and long-term growth initiatives. Her ten year-plus beauty career has included working on the L’Oréal-owned property Makeup.com to launching brands for breakthrough beauty pioneers such as Michelle Phan. Faith's writing has appeared in publications such as Refinery29, Who What Wear, and Angeleno Magazine, and she has been featured as the on-air beauty expert for The Today Show, Good Morning America, QVC and more. She received her undergraduate degree from the University of Southern California, where she graduated summa cum laude.
In her free time, you’ll find her eating her way through New York City in search of the best soup dumplings to rival the ones from her hometown (Shanghai).
Beauty
Rihanna's First Dior J'Adore Ad Is Here & It’s A Gilded-Gold Dream
We can’t stop watching on repeat.
Beauty
What Does LA Smell Like? Orange Blossoms & Neroli, According To Brooke Devard
The Naked Beauty podcaster launches her first fragrance, meant to smell “like a deep exhale.”
Beauty Exclusive
Bella Hadid On Angel Numbers, Journaling & Her New Fragrance, Nightcap
Plus, the meditation app she “can’t go to sleep without.”
Bustle Backstage
Dior Just Co-Signed The No-Mascara Look For Fall
Mark our words: bare eyes and a wine-stained lip are about to be everywhere.
The 2024 Bustle Beauty Awards
Thousands of submissions, hundreds of semifinalists, and months of testing later, we’re crowning the industry’s best beauty products of the year.
Bustle Exclusive
Anastasia Beverly Hills’ New Beauty Balm Acts Like A Filter IRL
Mark our words: it’s the next cult product.
Pore Decisions
Carolyn Murphy Has Used This Serum For Over Two Decades
“I just don’t want to be overdone — it’s not really my jam.”
High Note
Dior’s New Fragrance Is Perfect For Strawberry-Girl Spring
Wear it before it goes viral on #perfumetok.
Healing Touch
I Tried Ricari, The Body Treatment That Has Hollywood Buzzing
The “sci-fi robot massage” is beloved for its sculpting effects — but the benefits go far beyond the physical.
Quick Question
Scarlett Johansson & Kate Foster Have Matching Morning Rituals
The Outset founders share their secrets to building a beauty brand collaboratively and knowing when to start over.
Next-Gen Icons
The 3 Makeup Artists Ushering In A New Era At Chanel Beauty
Valentina Li, Ammy Drammeh, and Cécile Paravina are shaking things up at the iconic brand.
Beauty
The 15 Best August 2023 Beauty Launches, According To Our Editors
Team Bustle shares the best products they swiped and loved this month, from a skin-blurring concealer to a silver-infused face maskl.
Fruit First
Glow Recipe's New Pomegranate Serum Is A Skin-Firming Savior
Strawberry girls are shaking.
Beauty
This Is The One Serum I Swear By To Give My Skin A Youthful Glow
As a beauty director, this serum gets my glowing stamp of approval.
Quick Question
Tatcha CEO Vicky Tsai’s #1 Tip For Dealing With Burnout
“Before, I optimized for productivity. Now, I optimize for energy.”
10/10 Recommend
I Tried Sofia Richie Grainge’s Favorite Skin Tint & I’m Never Going Back
It lives up to the hype.
7 Days Of Skin
Kristin Cavallari Swears By This Under-The-Radar Tool To Zap Breakouts
The Uncommon Beauty founder shares a week in her skin care routine — from acne-zapping wands to under-eye patches.
Style
I Tried Supergoop!’s New SPF-Infused Lipstick — And I’m Obsessed
Allow me to introduce you to your new favorite lip color.
Luxe Life
This Skin Care Line Feels Like An Expensive Cashmere Sweater For Your Face
Oak Essentials is quiet luxury in a bottle.
Wellness
Can An Ancient Indonesian Wellness Practice Heal My City-Worn Soul?
I traveled 23 hours to Bali to discover the ritual of jamu.
