Faith Xue

Faith Xue is the Executive Beauty Director of Bustle Digital Group, overseeing beauty editorial strategy and beauty-related special projects across Bustle, The Zoe Report, NYLON, Elite Daily, Romper, Scary Mommy and Fatherly.

Prior to BDG, she was one of the first editors to launch Byrdie and served as the editorial director of the site for seven years, in which she oversaw editorial and brand strategy and long-term growth initiatives. Her ten year-plus beauty career has included working on the L’Oréal-owned property Makeup.com to launching brands for breakthrough beauty pioneers such as Michelle Phan. Faith's writing has appeared in publications such as Refinery29, Who What Wear, and Angeleno Magazine, and she has been featured as the on-air beauty expert for The Today Show, Good Morning America, QVC and more. She received her undergraduate degree from the University of Southern California, where she graduated summa cum laude.

In her free time, you’ll find her eating her way through New York City in search of the best soup dumplings to rival the ones from her hometown (Shanghai).

Beauty Detail

Bella Hadid Credits This Drugstore Bronzer For A Dewy Glow

Plus, her go-to drugstore bronzer and hack for hiding tired eyes.

By Faith Xue

On The Nose

The Maker’s Dream Is The Grown-Up Vanilla Perfume I Can’t Stop Spritzing

It’s sweet, but not shy.

By Faith Xue

Beauty

Glow Recipe’s Cloudberry Cream Is My New Morning Dopamine Boost

It’s rich, buttery, and brightening — and my skin drinks it up.

By Faith Xue

Beauty

This Stylish, Editor-Approved Fragrance Makes The Perfect Holiday Gift

Meet Versace Dylan Purple

By Faith Xue

Beauty

Rihanna's First Dior J'Adore Ad Is Here & It’s A Gilded-Gold Dream

We can’t stop watching on repeat.

By Faith Xue

Beauty

What Does LA Smell Like? Orange Blossoms & Neroli, According To Brooke Devard

The Naked Beauty podcaster launches her first fragrance, meant to smell “like a deep exhale.”

By Faith Xue

Beauty Exclusive

Bella Hadid On Angel Numbers, Journaling & Her New Fragrance, Nightcap

Plus, the meditation app she “can’t go to sleep without.”

By Faith Xue

Bustle Backstage

Dior Just Co-Signed The No-Mascara Look For Fall

Mark our words: bare eyes and a wine-stained lip are about to be everywhere.

By Faith Xue

The 2024 Bustle Beauty Awards

Thousands of submissions, hundreds of semifinalists, and months of testing later, we’re crowning the industry’s best beauty products of the year.

By Faith Xue

Bustle Exclusive

Anastasia Beverly Hills’ New Beauty Balm Acts Like A Filter IRL

Mark our words: it’s the next cult product.

By Faith Xue

Pore Decisions

Carolyn Murphy Has Used This Serum For Over Two Decades

“I just don’t want to be overdone — it’s not really my jam.”

By Faith Xue

High Note

Dior’s New Fragrance Is Perfect For Strawberry-Girl Spring

Wear it before it goes viral on #perfumetok.

By Faith Xue

Healing Touch

I Tried Ricari, The Body Treatment That Has Hollywood Buzzing

The “sci-fi robot massage” is beloved for its sculpting effects — but the benefits go far beyond the physical.

By Faith Xue

Quick Question

Scarlett Johansson & Kate Foster Have Matching Morning Rituals

The Outset founders share their secrets to building a beauty brand collaboratively and knowing when to start over.

By Faith Xue

Next-Gen Icons

The 3 Makeup Artists Ushering In A New Era At Chanel Beauty

Valentina Li, Ammy Drammeh, and Cécile Paravina are shaking things up at the iconic brand.

By Faith Xue

Beauty

The 15 Best August 2023 Beauty Launches, According To Our Editors

Team Bustle shares the best products they swiped and loved this month, from a skin-blurring concealer to a silver-infused face maskl.

By Erin Stovall and Faith Xue

Fruit First

Glow Recipe's New Pomegranate Serum Is A Skin-Firming Savior

Strawberry girls are shaking.

By Faith Xue

Beauty

This Is The One Serum I Swear By To Give My Skin A Youthful Glow

As a beauty director, this serum gets my glowing stamp of approval.

By Faith Xue

Quick Question

Tatcha CEO Vicky Tsai’s #1 Tip For Dealing With Burnout

“Before, I optimized for productivity. Now, I optimize for energy.”

By Faith Xue

10/10 Recommend

I Tried Sofia Richie Grainge’s Favorite Skin Tint & I’m Never Going Back

It lives up to the hype.

By Faith Xue